SCORE: Business Technology Workshop- Virginia Beach

At SCORE, our goal is to help small business owners start and grow their businesses. Today, technology is a big part of business startup and success — but many small business owners aren’t sure where to start when it comes to using technology effectively. The SCORE Business Technology Program can help.

This workbook is designed to help small business owners and their SCORE mentors make smart decisions about business technology. After using these resources, small business owners will be able to devise a plan for what technology tool or tools they may want to consider incorporating into their business, based on their goals and overall business plan.

Throughout the workbook, we refer to SCORE How-to Guides that provide more detailed information, tips and worksheets for many of the topics covered.

Course Outline:

• Improve marketing using technology such as:
  • Local search
  • Social media
  • Blogs
  • A business website
• Increase sales using technology such as:
  • Email marketing
  • Customer relationship management (CRM) software
  • Conference call technology
  • Website analytics
  • Payment collection tools
• Streamline financial management with technology such as:
  • Accounting software
  • Accounts receivable/payable software
  • Payroll software
  • Inventory software
  • Pricing tools